
Telairity Names Ben Silva as Sales VP For Communications,
Media And Entertainment
June 30, 2009
Source: Telairity
Veteran
Media Technology Exec Will Handle IPTV Markets in USA and
Overseas Sales in Asia-Pacific Region
Telairity has announced the appointment of Ben Silva, an IP
video industry veteran and award-winning entertainment and
media industries executive, to the position of vice president
of sales for communications, media and entertainment. The
appointment was announced by Howard Sachs, Telairity president
and CEO, and is effective immediately.
"By adding Ben to the Telairity senior management team,
our company is taking an important step forward," said
Sachs. "Ben's expertise allows us to expand further into
the IPTV and Asia-Pacific markets, complementing our success
in the American and European backhaul and traditional broadcast
markets over the last two years. We're pleased to have him
as part of the Telairity family."
Silva will focus on opening up new markets for Telairity's
line of H.264/AVC MPEG-4 encoders, specifically for North
American companies streaming video over the Internet (IPTV),
and sales activities in the Asia-Pacific region including
China, India, Japan and Korea. Greg Pine, Telairity vice president
of sales for broadcast, continues to be responsible for broadcast
sales activities in The Americas and Europe, and managing
the company's network of manufacturers' representatives.
Over a 25-year career, Mr. Silva has been active in virtually
all aspects of the entertainment and media technology industries,
including creative, management and technology ownership and
management positions. He is a seven-time time Emmy award winner
for technological and creative achievements, a recipient of
multiple Clio awards for regional and national commercials
and is a recognized expert in content and media based delivery
systems.
Prior to joining Telairity, Silva was a co-founder of Zillion
TV, an IP-based television network for the delivery of films,
TV shows and other media. At Zillion TV, he filled multiple
roles as acting chief technical officer and executive vice
president in charge of business development and strategic
partnerships.
From 2004 through 2007, he was senior vice president of business
development, sales, and general manager of the ShenZhen Television
Design Center, a Chinese/American company specializing in
the design, manufacture and sale of LCD TVs. Client companies
include Sony, Samsung, LG, Matsushita, Mitsubishi, Sharp and
Sanyo.
Silva previously held executive and/or managerial positions
with DG2L Technologies Ltd., iVast, Inc., Streaming21, Streamlogic/Hammer
Digital Solutions, and Andataco.
Silva also enjoyed creative positions in motion pictures and
television production, with production experiences at Paramount
Pictures, Leo Burnett Advertising and N. Lee Lacy & Associates.
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